If you surf the web, you can find all kinds of free information on starting a business. It's great to have all that free info available at the click of a mouse.
Surprisingly enough, there is much less info about staying in business. How do you make sure you thrive?
There are two tricks of the trade I'd like to share with you:
1) Love your customers:
Many WAHMS choose to build their business gradually over time and to keep their business relatively small (making it easier to combine with motherhood). This offers the opportunity for a personal and customized approach. I don't like my customers, I love them. I am interested in providing them with a good service, but that's not where my interest ends. I am also truly interested in how their careers are developing, what they consider important, how they are doing at a more personal level. It makes my work more pleasant and has turned out to be a business tool as well.
2) Always, always overdeliver:
I've read this piece of advice in a Dutch book on working from home ['Handboek Succesvol Thuiswerken, Edith Hagenaar] and I've taken it to heart. I always try to deliver my work way before the deadline - to the extent possible within my line of work, as the deadlines tend to be very short-and to walk an extra mile. Doing a little extra feels good and is remembered, believe me.
What about you lot, any advice on staying in business?
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